Rochester, NY—At an exclusive performance by Drake and Trey Songz at the Best Buy Theater in New York City, Kodak revealed that international star and multi-Grammy winning artist Rihanna will join the So Kodak marketing campaign talent roster. Rihanna and Kodak announced the news via a surprise video that closed out the show. She joins previously announced artists Drake, Trey Songz and Pitbull as the faces of Kodak’s new integrated marketing campaign that promotes Kodak EasyShare digital cameras to young, socially connected consumers. The campaign, which launched on October 4, celebrates what it means to be “So Kodak”—a moment, an action...

Kodak introduced new consumer digital photography products and services developed to making it easier to capture and share “the moment.” Its portfolio of products unveiled at CES in Las Vegas is highlighted by the company’s new Slice digital camera and Pulse photo frame.   The Slice touch-screen camera ($349.95 MSRP) is designed to bring together the power of photography with the love of sharing memories. It can store up to 5,000 pictures in HD resolution, and you can sort through all the pictures by person, place, date or occasion. Now that will really save time.    The camera’s touch screen and share button...