The Olympus Pen E-PL1, engineered for DSLR imaging quality, point-and-shoot simplicity and high-definition video capture, both shoots and stars in a new, integrated multimedia television, print and online advertising campaign. The compact Pen employs an image sensor found in Olympus DSLRs that is approximately eight times larger than those in standard point-and-shoot cameras, the flexibility of interchangeable lenses, a pop-up flash and in-camera creative features. During testing with consumers around the country, it was clear they wanted proof that the Pen camera is capable of the “incredible output and ease of use” that Olympus promises. The message “Look What You Can Do”...