Gardena, CA—General Imaging (GIC), exclusive worldwide licensee of GE-branded digital cameras, received recognition for the second year in a row from the Plus X Awards for four of its 2011 cameras.
GE digital cameras took top honors in the following categories: GE X500 for Quality, Design and Ease of Use; GE PJ1 for Innovation and Ease of Use; GE DV1 for Ease of Use; and GE E1450W for Ease of Use.
An international honor, the Plus X Award recognizes manufacturers for introducing innovative products with major advances in

technology that simplify or enhance consumers’ lives. The Plus X jury, consisting of 144 members from 32 nations, awarded top honors to the four camera models for their innovative design and performance qualities.
“We are extremely proud that the Plus X judges recognized the superiority of GE digital cameras once again this year,” said Paul Meyhoefer, General Imaging’s vice president of Marketing and Product Planning. “We incorporated the results of intense consumer research into our GE-branded innovative, high-quality cameras. Our industry peers recognizing these cameras as well designed and easy to use is further testimony that we are answering a need in the market.”
Award-Winning GE Digital Cameras
Quality, Design, Ease of Use: The GE X500 brings the features of more expensive cameras to the everyday user. With 16 megapixels (MP) and 15x optical zoom, it is available in white and black. $179.
Innovation, Ease of Use: The GE Power Pro PJ1 features PICO Projection technology, enabling users to project their pictures and videos onto any flat surface at the touch of a button. This high-performance point-and-shoot camera is equipped with 720p HD video capabilities, 7x optical zoom, 14MP resolution and optical image stabilization. $279.99.
Ease of Use: The GE DV1, a pocketable shock- and waterproof handheld 1080p HD digital camera, features a built-in flip-out USB plug for connecting and uploading HD videos and photos. It’s available in a variety of colors at select online and in-store retailers. $129.99.
Ease of Use: The GE E1450W features an ultra-slim, aluminum design combined with intelligent features. Equipped with HD video, a 28mm wide-angle long zoom lens and image stabilization, it retails for $119.99.
general-imaging.com