Samsung’s PL90 Camera Offers Unique Built-in USB Connector
Camera Review
Ridgefield Park, NJ—Samsung Electronics Co. introduced its 12.2 megapixel PL90 digital camera, which features a built-in USB connector that enables consumers to capture images and connect to a computer without the need for using wires or cords.
The PL90’s integrated USB connector was added to allow content to be shared quickly and easily, with the camera’s plug-and-play capabilities, including the auto-install intelli-studio software, and instant access to any computer via USB. In addition, the USB connector permits consumers to charge the camera’s battery without a separate power cord.
“We want consumers to enjoy the entire photographic experience through the PL90, with the ability to capture, connect and share pictures instantly and even charge on the move,” said Sangjin Park, president of Samsung’s Digital Imaging business. “In this fast‑paced world, we understand that our customers need to have these capabilities at their fingertips, and the PL90 puts this power in their hands. The PL90 is further evidence of the continued innovation behind Samsung cameras.”
The PL90 includes Samsung’s new smart auto (still & movie) technology, developed to allow the camera to automatically adjust its mode to match the shooting environment—whether the shot is being taken day or night, in portrait or landscape.
Samsung’s Perfect Portrait system is also included, which provides several modes to help users take better photos. With the self-portrait function, users can step out from the behind the camera and allow the PL90 to track the subject’s face and send an audible noise when the subject is in the frame. Also included are: face detection (12 faces); beauty shot, so users can adjust brightness and face tone, while also reducing flaws on all faces in a photo; smile and blink detection, which automatically snaps a photo when the subjects are smiling and intelligently detects if the subject’s eyes were closed; and a smart album function that help users quickly locate pictures without trawling through individual photographs, by automatically managing content on the camera (users can search for images based on the date, time or color).
Samsung’s PL90 will be available in September 2010 for $149.99. samsung.com